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Planet Fitness (PLNT) Stock Fundamentals, Analysis & Risk Signals

Health score, competitive moat, risk signals, and key metrics at a glance.

NYSE•Consumer Cyclical•Leisure
B
GoodMetricSide Score: 71/100
ProfitabilityProfit20/30
GrowthGrowth25/25
Balance SheetBalance8/25
Cash QualityCash18/20
Price & Volume
Market Cap $4.25B

Planet Fitness, Inc., together with its subsidiaries, franchises and operates fitness centers under the Planet Fitness brand. The company operates through three segments: Franchise, Corporate-Owned Clubs, and Equipment. The Franchise segment includes operations related to the franchising business in the United States, Puerto Rico, Canada, Panama, Mexico and Australia. The Corporate-owned clubs segment includes operations with corporate-owned clubs in the United States, Canada, and Spain. The Equipment segment includes the sale of equipment to franchisee-owned clubs; and the sale of fitness equipment to franchisee-owned clubs in the United States, Canada, and Mexico. Planet Fitness, Inc. was founded in 1992 and is headquartered in Hampton, New Hampshire.

Moat Signals

Competitive analysis based on 44 quarters of fundamental data

Pricing Power

Strong Moat

Operating margins are expanding at ~29.0%, suggesting durable pricing power and cost discipline.

Competitive Advantage

Moderate Moat

Limited ROE data for a reliable assessment.

Cash Generation

Strong Moat

Free cash flow is consistently positive and growing — a hallmark of a capital-light business that can self-fund growth.

Demand Durability

Strong Moat

TTM revenue has grown consistently (7 of 7 quarters up), with ~24.6% growth over the period. Strong demand durability.

Risk Signals

Data-driven red flags and warnings across 44 quarters

Low Risk

Margin Pressure

Healthy

Margins are stable or improving at ~30.0% — no sign of cost or pricing stress.

Earnings Quality

Healthy

FCF covers net income by 1.3x on average — earnings are well-supported by cash generation.

Leverage Risk

Healthy

Limited debt-to-equity data available.

Revenue Decline

Healthy

Revenue is stable or growing over recent quarters — demand appears durable.

Cash Burn

Healthy

Free cash flow is consistently positive — the business self-funds without external capital reliance.

Share Dilution

Healthy

Shares decreased 8.3% — net buybacks are reducing shares outstanding and boosting per-share value.

Metrics at a Glance

as of March 2026

Revenue & Profit

Revenue, EBITDA, operating income, net income, EPS, and shares

TTM Revenue
$1.38B
14.4%
Q. Revenue
$337.24M
TTM EBITDA
$533.14M
18.8%
TTM Op. Income
$414.14M
22.7%
Q. Op. Income
$98.67M
TTM Net Income
$228.79M
27.4%
Q. Net Income
$51.55M
EPS
$0.65
Shares Out.
$79.58M
5.5%
$1.38B in TTM revenue grew 14.4% YoY, reaching $337.24M last quarter. TTM EBITDA of $533.14M and TTM operating income of $414.14M shows growth is flowing through. Net income of $228.79M TTM confirms the company is converting revenue into profit. Revenue is growing at a healthy pace — a signal to hold.

Margins

Gross, EBITDA, operating, and net margin trends

Gross Margin
86.6%
5.8%
EBITDA Margin
29.3%
Op. Margin
29.3%
2.2%
Net Margin
15.3%
1.0%
Op. margin of 29.3% is up 0.6% YoY — cost efficiency is improving. Net margin at 15.3% and gross margin of 86.6% — earnings take a bigger bite when COGS stays lean..

Price Ratios

P/E, P/S, P/B, EV/EBITDA, FCF yield, and earnings yield

P/E Ratio
18.6x
P/S Ratio
3.1x
P/B Ratio
N/A
At 18.6x P/E, the stock trades in line with market averages — fairly valued. P/S of 3.1x and P/B of 0.0x provide additional context. Assess whether the current multiple is justified by the company's growth and profitability trajectory.

Assets & Liabilities

Total assets, cash, debt, book value, and leverage

Total Assets
$3.10B
Cash
$375.27M
Long-Term Debt
$2.45B
Book Value
$-482.22M
D/E Ratio
N/A
Debt/EBITDA
24.9

Cash Flow

Operating cash flow, free cash flow, FCF margin, and earnings quality

Op. Cash Flow
$147.52M
Free Cash Flow
$122.02M
10.1%
FCF Margin
8.8%
FCF / Net Income
2.4
FCF of $122.02M on $147.52M in operating cash flow. The FCF / Net Income ratio of 0.5x indicates partial cash conversion — earnings quality needs attention.

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